Zapnoty pricing — from free to 250,000 messages
⚡ Billing launching soon — all features free for now

Transparent pricing no surprises

Unified "credit" currency — one price table for all operations. 11 tiers from free to 250,000 messages/month. No per-seat or hidden fees.

Plan calculator

How many credits you need

Credits per month
10 000 / mo
100 500k
Recommended plan
Growth
10 000 credits/mo
3,990 ₽
per month
or 2 671 RUB/mo with yearly payment (−33%)

Single price per operation

What each action costs

Under the hood — a unified credit currency. No "unused feature tax" and no 15 different limits.

Telegram message
1 credit
Max message
1 credit
OTP code
2 credits
Bot-based auth
1 credit
Helpdesk reply
2 credits
Broadcast (per delivery)
1 credit
Email (notification, autoresponder)
3 credits
Form submission
0 credits
Outbound webhook
0 credits

Tier plans

11 tiers for any volume

Free
For trials and hobby
0 ₽
per month
100 credits/mo
Choose
Light
Starting products
290 ₽
/mo
0.97 ₽/credit
300 credits/mo
Choose
Basic
First 700 OTPs
590 ₽
/mo
0.84 ₽/credit
700 credits/mo
Choose
Standard
Small projects
990 ₽
/mo
0.66 ₽/credit
1 500 credits/mo
Choose
Extended
Stores up to 100 orders/day
1,990 ₽
/mo
0.50 ₽/credit
4 000 credits/mo
Choose
Popular
Growth
Growing business
3,990 ₽
/mo
0.40 ₽/credit
10 000 credits/mo
Choose
Advanced
Mid-sized business
7,990 ₽
/mo
0.32 ₽/credit
25 000 credits/mo
Choose
Business
Large projects
11,990 ₽
/mo
0.24 ₽/credit
50 000 credits/mo
Choose
Scale
Big broadcasts
19,990 ₽
/mo
0.20 ₽/credit
100 000 credits/mo
Choose
Flagship
Top companies
39,990 ₽
/mo
0.16 ₽/credit
250 000 credits/mo
Choose
Enterprise
Contract + SLA
From 69,900 ₽
contract
500 000+ credits/mo
Contact us

Credit packs

One-time purchase — 12 months validity

Subscription is cheaper than packs for regular volume, but a one-off campaign wins as a pack.

Mini
500 credits
490 ₽
0.98 ₽/cr
Buy
Medium
2 000 credits
1,890 ₽
0.94 ₽/cr
Buy
Large
10 000 credits
6,900 ₽
0.69 ₽/cr
Buy
Mega
50 000 credits
24,900 ₽
0.50 ₽/cr
Buy

What else is included

Resource limits

One-time limits not consumed by credits.

PlanProjectsTeamCSV
Free11
Light23
Basic55
Standard1010
Extended2020
Growth50
Advanced100
Business
Scale
Flagship
Enterprise

FAQ

Pricing FAQ

Right now Zapnoty is in launch mode — all features are free. Billing and real credit debits will be enabled in H1 2026 with a 2-week notice. Existing customers get grandfathered pricing.

A unified operation currency. One Telegram/Max message = 1 credit, email = 3 credits, form submission = 0. This removes the "unused feature tax" — you don't pay for features you don't use.

Your balance goes negative, and for a while operations keep working (the grace period) — you receive low-balance notifications. If you don't top up in time, paid operations are blocked: the API returns 402, and sending messages, OTP, broadcasts and helpdesk replies stop until you renew your plan or buy a credit pack. Packs don't expire for 12 months.

Plan credits (plan_grant) expire at period end. Credits from one-time packs (topup_balance) roll over for 12 months. A two-bucket model to incentivize the right subscription choice.

Yes. Quarterly — 13% off, yearly — 33% off. Enterprise — custom pricing from 500,000 credits/mo.

Yes. Upgrade — immediately after paying the difference, downgrade — from the next period. Unused credits are prorated.

There's no specific trial — instead we have a permanent free tier with 100 credits/month. That's enough to try every feature before upgrading.

For Russian SMB — PDF invoices and closing acts, downloaded from the dashboard. For individuals — payment receipt. Work in progress — ЮKassa integration for recurring payments and saved cards.